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Friday, 26 March 2021, 16:59 HKT/SGT | |
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香港, 2021年3月26日 - (亞太商訊) - 中信建投證券3月25日發佈對愛點擊(ICLK.O)的首次覆蓋研究報告,報告認為,作為目前中國最大的獨立協力廠商線上行銷技術平臺,愛點擊基於專有的資料抓取工具、多樣的資訊獲取管道及大資料分析能力,向客戶提供多維的智慧廣告“投放+分析”平臺和解決方案。愛點擊為眾多的零售、快消客戶提供不同場景的行銷服務和資料支援,與寶尊電商的合作將進一步開發全週期、閉環式的電商服務模型,寶尊提供線上運營和基礎設施服務,愛點擊提供以SaaS為基礎的資訊技術及系統解決方案,這一合作將提高愛點擊CRM SaaS的競爭力,實現雙贏。
中信建投證券預計公司2021年和2022年收入分別為3.17億和3.96億美金,經調整淨利潤分別為875萬和1468萬美金。在估值方面,對於企業運營解決方案,考慮到公司SaaS業務的發展階段,給予2022年10x P/S(9.6億美元);行銷解決方案對標樂享互動(6988.HK)給予2022年3x P/S(9億美元),2022年公司目標市值約18.6億美元,對應目標價20美元,首次覆蓋,給予“買入”評級。
話題 Press release summary
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